The Local Designer
Brand Development for CJDesigns By Christy
Goals
Brand development and storytelling coaching for CJDesigns by Christy, a graphic design studio focused on serving local communities in Maine.
Methods
- Helped the client understand their story, their target audience, and their big-picture strategy
- Collaborated with them in developing their brand identity and brand colors
- Coached them in redesigning their website to better match their brand story
Results
- Client expressed very positive feedback during and after workshops
- Client had major increase in clarity and confidence when working with her clients under her new brand
From the very beginning, Michael’s approach to assisting with my website development was thoughtful and strategic. He took the time to really understand my business and to help me develop branding that fit the unique story of my business. He asked thoughtful questions that made me further develop my developing ideas and future aspirations. We then worked together to translate this into the "look and feel" of my website. We discussed everything from fonts to colors to messaging in a way that took abstract concepts and put them together into a cohesive website that was easy to navigate and aesthetically pleasing.... Thank you, Michael, for making the process of building a website (and my business) easier!
Let's work together.
